Beware of BSOs

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Beware of BSOs!
By Victoria Munro

Are distractions stealing your time and revenue? In our information-laden world we’re barraged daily with a tempting array of possibilities and products—a myriad of Bright Shiny Objects all vying for our time and attention. Those BSOs contending for our interest may be good and worthwhile, but they also divert our focus and decrease productivity. As a small-business owner who must wear many different hats to keep your company going and growing, maintaining focus is vital. Without it, you’re unlikely to turn your goal—your dream—into reality.

Use the list below to spot ways you can minimize distractions, maximize your time, and increase productivity and revenue.

Keys to Keep on Track

Clearly define your ultimate goal and keep it before you.

With your ultimate goal in mind, create a daily ‘to-do’ list, prioritize the tasks and stick to it.

Identify and concentrate on the most important task you should accomplish each day.

Know when your prime time is and maximize it.

Learn to recognize and say “no” to opportunities and requests that take your time and don’t move you forward to where you really want to go.

Limit Interruptions:

Resolve to check your email and surf the Web only at scheduled times
Close computer applications you aren’t using
Designate phone-free times—break that reactive habit of reaching for it whenever it rings, and let voicemail take over
Shut the office door when working on an important task—leaving it open invites visitors
Keep a notepad handy to jot down ideas etc. when your own thoughts interrupt you

Recognize BSOs for what they are, quickly shut them down and get back to the task at hand. When we’re focused, our productivity increases and we feel good about our accomplishments at the end of each day. Choose and apply one or two of the keys above to increase your focus this week.

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About the Author: Victoria Munro is co-founder (along with husband Dave Block) of Make-it-Fly® LLC, a company dedicated to creating success for small-business owners through creatively designed programs and tools. Victoria has started and run nine different businesses. To receive FREE business success articles with tips to help you with your business, sign up for their award-winning ezine, “In-Flight Refueling,” at: www.Make-it-Fly.com, and receive a free copy of the eBook, Get More Done in Less Time: 101 Quick and Easy Time Tactics & Tips.

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